When you're writing SEO copy for a product post such as this one, which features the Peanut Shell brand Heirloom Baby Sling, you have to be able to include all the appropriate keywords in the body copy, without making it sound ponderous or over-the-top.

For instance, I'd probably use a paragraph like this:

Heirloom Baby Slings are a wonderful baby shower gift for a nursing mom who needs to be able to breastfeed their baby, and stay on the go! It's much easier moving from place to place, both at home and out in the world, if you have a snug, comfortable baby sling like the Heirloom. No more "lugging" your baby around. No more overexposed breastfeedings. Not with the Heirloom baby sling. It helps solve all those annoying problems, and looks great doing it! Not only that, every Heirloom baby sling comes with a pocket to keep essential supplies close at hand. Heirloom baby slings are "dry clean only" and are recommended for babies weighing between eight and thirty pounds.

You see, that paragraph uses "heirloom", "baby slings" (and "baby sling") and other relevant nursing bras keywords in a seamless and easygoing way. This is what we consider an excellent example of SEO-enhanced copywriting for a page that featured the Heirloom Baby Sling for sale.

Not too long ago we launched a new Nursing Bras and Nursing Tanks web site and had to SEO optimize all the submitted site copy, and create the associated Page Title, Description and Keyword Meta Tags. In addition, we composed and inserted Alt and Title Meta Tags for each image used in the site. We are now composing and inserting Link Title Tags on every link, which will complete the on-page portion of our SEO copywriting initiatives' first phase.

How do we know what Nursing Bra and Nursing Tank keywords to use? Well for that we turn to the Google Adwords keyword tool, which in addition to giving you the traffic data, competition level, and average Cost per Click for each of your input keywords, it also creates extensive lists of long-tail and synonym keywords that you can add to your targeted keywords list.

You have to carefully go through these lists of suggestions, because each individual keyword may or may not be relevant to the web site / objective in question. The keyword "nursing", for instance, not only relates to the process of breastfeeding a baby, perhaps with the assistance of a Nursing Bra or Nursing Tank ;-), but also the practice of nursing as a health care profession. "Nursing clothes", for example, can be worn while breastfeeding, or worn while at your job in the hospital.

With care and diligence, though, you can sort through the large list, and sometimes you'll even find it useful to run additional keywords to fully develop a theme you might discover during your research. This happened with us when we were researching Nursing Bras and Nursing Tanks and came across a whole raft of "baby shower gift" related keywords. These weren't part of our original plan, but they are now.